Marketing Support Programs:
We have designed
the following marketing programs to help small to mid size companies. Each program will be tailored to your
specific needs and provide an attractive financial alternative to an “in house” marketing group.
Our services are
integrated into your day to day business operation thus providing seamless
service to you, your staff and your customers.
We provide on site support in addition to utilizing the services of
outside resources as needed. In essence,
we become part of your team!
We offer two
programs. Our “Basic” program is geared
to support the day to day activities of our clients by providing marketing
support to management and the sales organization. Our “Strategic” program is oriented towards
senior management. In addition to the
basic services offered, we work with your senior team to develop and implement
your marketing strategy.
Basic Marketing Support
Program:
Objective:
To provide day to day marketing
support to an organization. Integrate activity
within the clients organization to provide seamless support.
Services provided:
·
Initial marketing situation audit
- Identification of business
objectives
- Alignment of marketing
programs to
corporate strategies
·
Marketing promotional material creation
·
Pricing analysis of products and services
·
Quarterly newsletters
- Focus on customer testimonials
- Create Corporate image
awareness
- Feature new products and
services
·
Marketing surveys
·
Market channel support
- Provide day to day support
·
Sales
·
Sales literature
·
On site support: 4 days per month
Strategice Marketing
Support Program:
Objective:
To provide strategic in addition
to the day to day marketing support to an organization. Work with Senior Management to develop marketing
programs to support corporate strategy and vision.
Strategic services provided:
·
Initial marketing situation analysis
-Identification of business
objectives
- Evaluation of current
marketing strategies
- Alignment of marketing
strategies to corporate objectives
·
Corporate brand image development
·
Public relations
- News releases
- Media relationship management
·
Market research
·
Market channel development
·
Marketing strategic planning
·
New Product Introduction support
·
Business planning process
·
Marketing promotional material creation
·
Marketing Surveys
·
Market Channel Support
- Provide day to day support
·
Pricing analysis of products and services
·
Quarterly newsletters
- Focus on customer testimonials
- Create Corporate image
awareness
- Feature new products and
services
·
Sales literature
·
Sales Training
·
On site support: 8 days per month